The Cassandra Report

The Cassandra Report is the definitive on-going consumer study focused on youth. Now with four quarterly issues per year, Cassandra is an essential tool for marketers seeking to gain strategic insights from the behaviors and lifestyles of young consumers.

Published Quarterly

All four issues include Cassandra’s core information on social “macro trends” and cultural shifts as well as what’s hot, and next, in entertainment, technology, fashion, sports, consumer products, and marketing. Each issue will also include an area of special focus such as Tweens, the Hispanic Market, New Media, and more.